Aminology

Any serious mailer will tell you that the high volume mailing business isn’t something you can just jump into - you need real technical know-how, a decent amount of start up capital, and a good amount of experience to make it worthwhile.

However, you can easily send several thousand emails a day without having to invest in a hefty setup.

Here’s a quick step by step method I’ve been using to send up to 500 emails an hour:

1) Buy Atomic Mail Sender . It costs £55 (around $100) and it’s a nifty little software which allows you to mass mail by connecting to an external smtp server. I personally use this software, and it gets the job done. Any other reputable mass mail software should also be fine.

2) Get a Hostgator hosting account. The hosting account type you need to purchase depends on your mailing needs. Anything up to 500 emails an hour will work fine on a $5 a month shared hosting account. Even if you have a list that runs into the thousands, you can easily just schedule the software to mail a maximum of 500 emails an hour - that way you could effectively send over 10,000 emails a day. If you need to send a signifantly more amount every day, then just opt for a dedicated hosting package, which allows unlimited emails.

3) Set up your mail sender app with your hostgator smtp mail server settings. Hit ‘test’ - if successful, you’re ready to go.

4) Import your mailing list. Hit send. Make cash.

I won’t go into CAN-SPAM laws here, so just remember, keep it legit. Not that a few hundred/thousand emails would get you into trouble anyway ;]